Job Description

Duties/Responsibilities:

Develop a strategic marketing plan that aligns with the College’s strategic initiatives, with goals of increasing enrollment, developing robust alumni relations, increasing brand recognition, and highlighting research efforts of the college.
Execute marketing strategic plan in collaboration with key university and college stakeholders.
Direct fiscal management of College marketing budget.
Hire, train, supervise and evaluate full-time staff and student workers.
Procure and manage outside vendor contracts for niche marketing and communication services.
Develop streamlined work processes to improve team workflow and capacity.
Develop content that aligns with university and college marketing strategy.
Maintain knowledge of industry specific trends by attending training and conferences.
Provide college-level guidance and support to departmental communications personnel and serve as the primary liaison to Division of Communication and Marketing for university-level communications.
Develop and maintain key relationships with internal and external stakeholders. Internal – department leadership, alumni and Foundation partners, university communications and marketing teams. External – alumni, vendors, corporate partners, industry stakeholders.
Provide training, workshops and listening sessions to stakeholders regarding college branding.
Report to the Deans Advisory Council, as requested.
Serve on various university and college level committees.
About Us
We're proud to be recognized as one of the nation's top ag schools. It's an outgrowth of our dedication to advancing the science of agriculture and the art of teaching. Our faculty truly care about students, colleagues and the world we serve. Every day, we put our hands and minds together to work on better ways to achieve sustainability, feed billions, build agribusinesses and improve lives with thoughtful, well-researched use of plants, animals, numbers and words. Visit our website to learn more, https://www.ag.k-state.edu/

Worksite Description
This position is On-site.

What You'll Need to Succeed
Minimum Qualifications:

Requires a bachelor's degree and five to 10 years of relevant experience.
Preferred Qualifications:

Experience in managing marketing campaigns integrating social media
Familiarity with marketing strategies for university audiences
Familiarity with digital communications and marketing strategies
Expertise in content creation relevant to the college (i.e. video production, writing for agriculture, web publishing, and graphic design)
Additional licenses / registrations / certifications:

Drivers License
Sponsorship eligibility:

Candidates must be legally authorized to work in the U.S. on an ongoing basis without sponsorship